Video

OPTICS

19 Lessons

0% Not started

OPTICS™ Framework - EOSI Edition

INTRODUCTION

Clients Only

2 Lessons

What to Expect

OPTICS Overview

ORIENT Phase

Clients Only

3 Lessons

Notion Template

Campaign Performance Audit

Vendors, Software, & Equipment Audit

PREDICT Phase

Clients Only

4 Lessons

3-Year Vision

12-Month Forecast

Year-End Vision

90-Day Action Plan

TARGET Phase

Clients Only

7 Lessons

Branding vs. Marketing

Hero’s Journey – More Leads. Less Noise

What Problems Do You Solve

Competitive Differentiators

Buyer Persona Research

Buyer Persona Interview Database

Unique Selling Proposition (USP)

IMPLEMENT Phase

Clients Only

3 Lessons

Objectives

Appointment Setting Telephone Script

Email Generator with AI

Ready to learn?